Based on our analyses and meetings with your team, we will propose coherent and integrated strategies to ensure that you use the best communication tactics to achieve your business objectives.
A communication plan consists of 4 steps:
A good communication plan provides a clear understanding of a situation and clearly defines the actions to be taken to achieve your objectives with your target audience (awareness, sentiment, commitment, sales, etc.). Our team will be able to:
The Internet and various connected technologies are an integral part of the lives and purchasing decisions of the vast majority of Quebecers. Digital media are therefore channels that should not be neglected in your communication and marketing efforts.
Maintaining the credibility and image of an organization, its brand, and its products and services adds up to building reputation, an asset that can be measured. It can affect your revenues and even your recruitment. To reduce the risk, you must be consistent in your communication. How can you do this?
Changes in business bring their own set of challenges. Major events such as the purchase or sale of the company or its subsidiaries, a change in the business model, a reorganization of the work structure or a shuffling of positions require transparent and well-structured communication. Good communication, both internal and external, helps to reduce friction and improve the transition process.
At Capital-Image, we believe that there is strength in numbers. We'll be happy to work with your various business partners to maximize your return on investment.